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Remote Digital Media Specialist

  • Global Channel Management,Inc
  • 06/22/22
  • Franklin, TN
  • 37067
  • $39 / Hourly
  • Full-Time
Remote Digital Media Specialist needs 3 years of content strategy, content design, UX design, UX writing, or similar experience
Remote Digital Media Specialist requires:
Part-time, 24-32 hrs/week.
Bachelors degree in communications, marketing, journalism, design, or related field
Knowledge of digital marketing ecosystem and strategies
Understanding of design principles and how content fits into overall user experience, with proven ability to map content to user intent and adapt UX end-to-end processes to the needs of a given project
Excellent writing, editing, and proofreading skills
Knowledge of multivariate testing, user testing, and analytics
Experience working with web content management systems
Excellent research, analytical and problem-solving skills
Excellent written and spoken English, knowledge of French a plu
Ability to present ideas succinctly and clearly and to communicate with and influence at all levels
Ability to learn quickly and to respond positively in an ambiguous, fast-paced environment

Remote Digital Media Specialist duties:
Use strong analytical skills and content design principles to ensure both user goals and business objectives are met.
Create user-centered experiences while balancing business and user needs.
Work with cross-functional teams to translate business objectives into human-centered digital experiences
Create information architecture frameworks, high-level wireframes, taxonomies and user journey maps to illustrate innovative approaches and production ready solutions
Perform heuristic evaluations, content audits, or competitive analyses of existing content experiences to identify areas of potential improvement
Create journey maps and adapt content to different user segments and intents
Help develop content strategy, content design and wider UX strateg
Work with SEO lead to drive traffic and engagement and meet SEO KPIs
Develop user stories and use them effectively in business cases to communicate new features or experiences
Attend global web presentations to deploy global content, work with local teams to localize updates
Interpret both qualitative and quantitative data and use it to make sound, data-driven decisions
Create content that follows all guidelines, including UX, SEO, accessibility, design system, localization, and legal
Monitor net satisfaction score and work with internal teams to achieve web satisfaction improvements
Meet regularly with internal stakeholders and identify opportunities to improve web metrics and conversion through content creation and UX improvements
Support customer research and multivariate testing to make data-driven recommendations for improving web experience

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